McKibben speaks

The Problem With Christmas: Are you brave enough to say no to a high-stress holiday?

Bill McKibben, Grist, Nov. 20, 2007


If you poll Americans this time of year, far more of them regard the approaching holidays with dread than anticipation. It has long since become too busy, too expensive, too centered around acquiring that which we do not need. In fact, it's the perfect crystallization of the American economy -- the American consumer experience squeezed into a manic week, a week that people find themselves hoping will soon end so that on Jan. 2 they can return to the mere routine hecticity of their lives.

From that central truth, a few propositions follow:

• Replacing regular stuff with green stuff isn't getting very close to the root of the problem. If for some reason you need to give someone a motorized spice rack, then a motorized spice rack with a more efficient motor is quite clearly better. But it's also quite clearly beside the point.


• Stuff itself is a problem less because of its environmental toll (though that is quite high) than because it's increasingly meaningless. Think of your friends. Are many of them lacking in stuff? Or is the first question that forms in their minds when a new gift arrives from under the tree: "Where am I going to put this?"


• But this pleasure gap allows for a concentrated opportunity to begin rethinking our economic life. If stuff isn't valuable anymore, what is? Time, clearly. A gift of time -- a coupon for a back rub, or a trip to the museum, or a dinner prepared someday in the future -- is a gift whose exchange rate is figured in a stronger currency (if you're an economics major, think euros vs. dollars). Or gifts can come embedded with time already spent: a jar of homemade jam, a stack of firewood in the back yard.


• Gifts can also be reconfigured to remove some of the hyperindividualism that marks our consumer society. Ask yourself what you'd rather receive: another thing, or a homemade card saying that, say, a cow had been purchased in your name and was now providing milk for a Tanzanian family that hadn't had milk before. (Note: this line of reasoning is probably especially strong for those of us who are Christians, and recall that the occasion we're celebrating is the birth of a man who said to give all that we had to the poor.)


• Since Christmas has long been in the business of baptizing consumption, it's a good place to start eroding consumption's allure. Newfound pleasures from a simpler holiday -- some silence, some companionship -- suddenly start to seem attractive. Maybe that attraction will remain with us yea even unto February.

Continued here.....